The Ultimate BFCM Influencer & Affiliate Guide
The Ultimate BFCM Influencer & Affiliate Guide
From Obvi's CMO Ashvin Melwani: A guide to influencer marketing for BFCM, based on wins with 50+ brands. No fluff, just actionable and proven steps to go beyond Meta and drive holiday sales through influencer partnerships.
Set up a winning BFCM campaign like Obvi
Track real influencer ROI
Grab the checklist to get you holiday ready
Avoid common influencer pitfalls
Carry your BFCM wins into 2025
Contents
Weekly Influencer Marketing Insights
Learn what’s working in real-time with influencer marketing for other brands.
Why are DTC marketing teams choosing SARAL?
Built with Strategy in mind
SARAL is not just another influencer platform. It was created to enable a specific "Predictable Influence" strategy that helps you build a profitable, ROI-first influencer program.
Easy to learn, simple to use
SARAL has the modern & friendly user experience. It’s easy to train your team and start running your influencer program in days, not weeks or months!
Let AI do the boring work
Our AI assistant, SIA, helps you find the best influencers, automate personalized reachouts, ship products, manage conversations, and more! Let AI handle the grind so you can focus on building creative campaigns!
Win with Expert-led Consulting
We understand that the best software with the wrong strategy does not work. Your SARAL subscription comes with expert-led onboarding and ongoing consulting via Slack and Zoom to maximize the chances of your success.
Easy to learn, simple to use
SARAL has the modern & friendly user experience. It’s easy to train your team and start running your influencer program in days, not weeks or months!
Ready to drive incremental growth with influencers?
If ditching the randomness of influencer campaigns and building a predictable, ROI-first influencer program sounds like a plan. Consider talking to our team!